Latest 40 inch LED TV Prices in Pakistan - Feb 2026
In February 2026, 40 inch LED TV prices in Pakistan ranges from Rs. 56,500 to Rs. 76,000, with an average price of Rs. 68,000. Pricing is influenced by top brands like Dawlance, Haier, TCL, EcoStar, and SkyWorth, as well as several technical factors:
- Connectivity Type: Smart TV and Non-Smart TV
- LED Type: 4K LED TV, QLED TV, Full HD TV, HD TV, and Standard LED
- Operating System: Android TV and Non-Android TV
At AYS Online, we feature 18+ top-rated models from 7+ brands at the most competitive market prices. Browse our updated price tables at the bottom of this page to compare by brand, screen size, led type, operating system, resolution, and connectivity type to find the perfect fit for your budget, complete with easy installments, official warranty, and free delivery in Pakistan.
Summary: 40 inch LED TV Price List (Feb 2026)
| Brand | Popular Model | Price |
|---|---|---|
| TCL | TCL 40-inch L40D3000 Full HD LED TV (1080p) | Rs. 56,500 |
| EcoStar | EcoStar 40 Inches QLED Smart LED TV CX-40Q874 | Rs. 59,900 |
| TCL | TCL 40 Inch QLED 2K Smart TV 40S51K | Rs. 65,500 |
| Dawlance | Dawlance 40-Inch 40E22 2K Full HD LED TV | Rs. 65,900 |
| Hisense | Hisense 40-inch 40A4G DLED Smart Android TV | Rs. 70,200 |
| TCL | TCL 40 Inch Full HD Smart LED TV 40S59K | Rs. 76,000 |
Real Prices, Real Stock: Unlike many sites that show "fake" low prices for items they don't actually have, AYS Online provides 100% updated pricing for products available in our stock. We are a 70-year-old trusted retailer with 8 mega showrooms and a massive delivery network, ensuring safe and free delivery to every city in Pakistan.
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EcoStar 40 Inches QLED Smart LED TV CX-40Q874
Original price was: ₨68,100.₨59,900Current price is: ₨59,900.
TCL 40 Inch Full HD Smart LED TV 40S59K
Original price was: ₨86,400.₨76,000Current price is: ₨76,000.
TCL 40 Inch QLED 2K Smart TV 40S51K
Original price was: ₨74,400.₨65,500Current price is: ₨65,500.
Dawlance 40-Inch 40E22 2K Full HD LED TV
Original price was: ₨74,900.₨65,900Current price is: ₨65,900.
Hisense 40-inch 40A4G DLED Smart Android TV
Original price was: ₨79,800.₨70,200Current price is: ₨70,200.
Dawlance 40 Inch 2K FHD Google LED TV (Kore Series)
Original price was: ₨66,000.₨58,100Current price is: ₨58,100.
Sony 40 Inch Full HD LED TV KLV-40R352E-S
Original price was: ₨85,200.₨75,000Current price is: ₨75,000.
Sony 40 Inch Full HD LED TV 40R352C
Original price was: ₨70,500.₨62,000Current price is: ₨62,000.
Skyworth 40 Inch Full HD LED Google TV 40E5500G (Silver)
Original price was: ₨84,100.₨74,000Current price is: ₨74,000.
EcoStar 40 Inch QLED 4K Smart TV CX-40Q873
Original price was: ₨68,100.₨59,900Current price is: ₨59,900.
Haier 40 Inch Full HD Smart LED TV H40K800FXS (Google TV)
Original price was: ₨79,000.₨69,500Current price is: ₨69,500.
TCL 40 Inch 40L5A Smart Android FHD Google LED TV
Original price was: ₨80,700.₨71,000Current price is: ₨71,000.
TCL 40-Inch 40-S5400 Smart LED TV
Original price was: ₨84,100.₨74,000Current price is: ₨74,000.
Haier 40-inch H40K66FG Android Smart LED TV
Original price was: ₨83,000.₨73,000Current price is: ₨73,000.
TCL 40-inch L40S65A Android Smart LED TV
Original price was: ₨80,000.₨70,400Current price is: ₨70,400.
EcoStar 40-inch CX-40U872 A+ Smart LED TV
Original price was: ₨85,800.₨75,500Current price is: ₨75,500.
EcoStar 40-inch CX-40U871 A+ Full HD Smart LED TV
Original price was: ₨84,700.₨74,500Current price is: ₨74,500.
TCL 40-inch L40D3000 Full HD LED TV (1080p)
Original price was: ₨64,200.₨56,500Current price is: ₨56,500.40 Inch LED TV Prices by Brand
This comparison groups 40 inch LED TVs by brand to help you assess differences in build quality, panel performance, smart features, and brand support.
| Brand | Price Range |
|---|---|
| TCL 40 inch LED TV | Rs. 56,500 – Rs. 76,000 |
| Dawlance 40 inch LED TV | Rs. 58,100 – Rs. 65,900 |
| EcoStar 40 inch LED TV | Rs. 59,900 – Rs. 75,500 |
| Sony 40 inch LED TV | Rs. 62,000 – Rs. 75,000 |
| Haier 40 inch LED TV | Rs. 69,500 – Rs. 73,000 |
| Hisense 40 inch LED TV | Rs. 70,200 |
| SkyWorth 40 inch LED TV | Rs. 74,000 |
40 Inch LED TV Prices by Display Type
Different LED technologies affect picture sharpness, brightness, and color accuracy. Use this table to compare 40 inch TVs by display type.
| LED Type | Price Range |
|---|---|
| Standard 40 inch LED TV | Rs. 56,500 |
| Full HD 40 inch LED TV | Rs. 58,100 – Rs. 76,000 |
| QLED 40 inch LED TV | Rs. 59,900 |
| HD 40 inch LED TV | Rs. 62,000 – Rs. 75,000 |
| 4K 40 inch LED TV | Rs. 70,400 – Rs. 74,500 |
40 Inch LED TV Prices by Operating System
The operating system impacts app availability, interface speed, and overall smart TV experience. This comparison helps you choose based on daily usage needs.
| Operating System | Price Range |
|---|---|
| Non-Android 40 inch LED TV | Rs. 56,500 – Rs. 75,000 |
| Google 40 inch LED TV | Rs. 58,100 – Rs. 74,000 |
| Android 40 inch LED TV | Rs. 59,900 – Rs. 76,000 |
Smart vs Non-Smart 40 Inch LED TV Prices
Smart and non-smart 40 inch LED TVs serve different viewing preferences. This comparison helps determine whether built-in apps or a simpler setup fits your needs.
| Connectivity Type | Price Range |
|---|---|
| Non-Smart 40 inch LED TV | Rs. 56,500 – Rs. 75,000 |
| Smart 40 inch LED TV | Rs. 58,100 – Rs. 76,000 |
40 Inch LED TV Prices by Resolution
Resolution plays a role in image clarity, especially at closer viewing distances. This table helps you understand how different resolutions perform on a 40 inch screen.
| Resolution | Price Range |
|---|---|
| Full HD (1920x1080) 40 inch LED TV | Rs. 56,500 – Rs. 76,000 |
| 4K Ultra HD (3840x2160) 40 inch LED TV | Rs. 59,900 – Rs. 70,400 |
The Real Truth About 40 Inch LED TV Prices in Pakistan – Feb 2026
You might be wondering: “Is 40 inch still a thing?” The answer is yes, and it is the perfect upgrade for bedrooms. As of Feb 2026, the 40 inch LED TV price in Pakistan ranges from Rs. 56,500 for a reliable FHD model to Rs. 76,000 for a premium smart unit. At AYS Online, we recommend this size for customers who have a fixed wall cabinet where a 43-inch TV just won’t fit.
The average price for a high-quality 40-inch Smart LED is around Rs. 68,000. Unlike 32-inch TVs which are mostly HD Ready (720p), almost all 40-inch models are Full HD (1080p). This means you get double the clarity, making text sharper and movies more immersive without taking up much more wall space.
Why Buy a 40 Inch TV in 2026?
While the world moves to huge screens, the 40-inch remains a favorite for specific reasons:
- The 1080p Sweet Spot: At this screen size, 1080p resolution looks razor-sharp. If you watch cable TV or sports, the picture quality often looks better on a 40-inch screen than on a larger 50-inch where low-quality signals get stretched.
- Perfect for Consoles: If you are a gamer (PlayStation/Xbox) on a budget, a 40-inch FHD TV offers excellent pixel density for gaming in a small room or hostel.
- Android & Google TV: Brands like TCL and Haier now offer their latest bezel-less 40-inch models with official Android interfaces, meaning you get voice search and Netflix support right out of the box.
Brand Trust: TCL, EcoStar, or Dawlance?
Here is what we see on the sales floor:
- TCL & Haier: The leaders in software. Their Android interface is smooth, and they receive updates. If you use YouTube a lot, stick to these.
- EcoStar & Dawlance: Known for robust build quality and loud sound. If your main usage is Cable TV or News, these sets are built to last and often handle voltage fluctuations better.
A Quick Tip for Viewers
Pro Tip: 40-inch TVs are lightweight. Do not just place them on a table; wall-mount them! It frees up space and looks much cleaner. Most boxes come with a bracket, but invest Rs. 500 in a slightly tilted mount to reduce glare from ceiling lights. At AYS Online, we ensure safe delivery of fragile LED screens to your doorstep.
Frequently Asked Questions
What is the starting price of a 40 inch LED TV in Pakistan?
As of Feb 2026, 40 inch LED TV prices start from approximately Rs. 56,500. This size is ideal for bedrooms and offers Full HD resolution, which is a significant step up from 32-inch models.
Which 40 inch LED TV is best for Android features?
TCL (S Series) and Haier are excellent choices. Their 40-inch Android models come with certified operating systems, Google Assistant, and Chromecast built-in, providing a smooth smart TV experience.
Is a 40 inch TV better than a 43 inch TV?
Technically, 43-inch is the newer standard with more 4K options. However, 40-inch TVs are often significantly cheaper and fit into older wall units where 43-inch TVs might be too wide. If you are on a strict budget, 40-inch gives better value.
