Powerful intelligence for perfection
Quantum Processor 4K
Samsung’s powerful processor optimizes picture quality to excellent viewing conditions, improving all your content.
4K AI Upscaling
4K AI upscaling uses Samsung’s powerful Quantum Processor, automatically analyzing the input source to reduce image noise, restore lost detail, and define edges around objects and text. Now you can get 4K resolution images and sound, regardless of the source.
Actively adapt to the viewing environment by automatically adjusting the brightness. Experience perfect picture, no matter what time of day or content you’re watching.
The right color tone for every scene
Dual LED backlighting technology adjusts the color tone to suit the mood of your content so you can watch it the way it was meant to be seen.
Don’t be disturbed, catch every word
Active Voice Amplifier (AVA)
Unexpected noises from your home can disturb your viewing experience. AVA amplifies the voices in the scene so the dialogue is delivered clearly. Watch TV without losing track of the conversation.